In what ways does your media product use, develop or challenge forms and conventions of real media products?

Typically film openings seek to establish the film's characters, genre and a brief outline of its plot, all of which has been conformed to within our opening sequence. Our protagonist is very clearly established within our opening, with Rose being the focus of almost every frame, and as a result of her enhanced presence the theme of mental illness is also revealed to the audience, giving them a sense of being inside her head in a state of confusion, enhanced by match-on-actions. Our opening also sets out the films genre to the audience, with the font, cold colour palette, fast and the opening frame's low key lighting working together to tell the audience that it is a drama-thriller film.
Titles of drama-thriller films tend to be short, quickly establishing key features, concepts or characters of the film (some examples include 'Room', 'Inception' and 'The Matrix'). We used our protagonist's name as the title of our film, seeing that 'Rose' clearly showed the audience the film's emphasis on that character and therefore her mental health issues. The font we used for our opening titles also conformed to genre conventions, with the use of capitals and clear block lettering clearly reflecting the font of films like 'Whiplash' and 'Taxi Driver'.
Generally film openings take place in and around one location, creating a sense of continuity and allowing the audience a smooth transaction into the film's action. However, we decided to challenge this convention, moving the audience constantly from one place to another, disorientating the audience and giving them a glimpse of Rose's mindset. Although we do use many locations within our opening they are all tied together with a common sense of sparseness, isolation and entrapment, achieved through minimal mise-en-scene, cold colouring and the motif of the camera circling Rose, together these common threads between frames give our opening the same feeling of continuity as if it were all filmed in one location.
Our use of costume and props within the opening is also minimal with Rose dressed in regular dark clothing creating a sense of verisimilitude to the audience of Rose's situation. Costumes and Props are minimal until the final scene of our opening when Rose's hospital gown and the hospital room mise-en-scene are used to distinguish that to be the present moment.
Our film opening uses editing and camera work as a method of developing genre conventions as opposed to conforming to them. Within the drama-thriller genre entrapment is a key theme and we have used camerawork inorder to incorporate this theme into our opening we used a motif of the camera circling around Rose in a 360 arcing shot. we also used a series of match-on-actions in order to repetitively change the location and disorientate the audience.
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